Rome Tire Manufacturing Plant Expansion

Georgia announced a $1.2 billion expansion of Pirelli's Rome plant. The first phase will add robotized tire production, with output increasing from 2028. A second phase will add a fully automated premium-tire manufacturing facility, bringing the plant's annual capacity to approximately 6 million car tires by 2033. Georgia says the expansion will create 1,000 new permanent jobs, with most hiring beginning in 2029. AFT counts those 1,000 new jobs; the plant's 234 current employees are not included. Expansion work is planned to begin in 2027.

Investment
$1.20B
Permanent jobs announced
1,000
Status
Announced
Expected opening
2033
Why this project qualifies

With $1.2 billion in facility-specific investment and 1,000 permanent operating jobs announced, this project clears both of AFT's qualifying thresholds ($100 million in facility-specific investment OR 100 permanent operating jobs). It is also confirmed by official public sources and involves a physical manufacturing facility in the United States.

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Why it matters

The automotive context.

Automotive manufacturing is expanding across the United States. New assembly plants, upgrades to long-established factories and a growing base of component suppliers are bringing major investment to the Midwest and Southeast. Some of the country's largest manufacturing campuses are now under development in the South, linking vehicle production with new regional supply chains.

Project record

At a glance

Company
Pirelli
Industry
Automotive
Location
Rome, Georgia
Investment
$1.20B
Permanent jobs announced
1,000
Status
Announced
Announced
Sep 22, 2026
Expected opening
2033
Added to tracker
Sep 25, 2026
Sources

Official references

Cite this project

American Factory Tracker. "Rome Tire Manufacturing Plant Expansion — Pirelli, Rome, GA." https://americanfactorytracker.com/projects/pirelli-rome-tire-manufacturing-expansion. Accessed November 4, 2026.

Please also cite the original sources listed above for underlying figures.

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