Why this project qualifies
With $1.2 billion in facility-specific investment and 1,000 permanent operating jobs announced, this project clears both of AFT's qualifying thresholds ($100 million in facility-specific investment OR 100 permanent operating jobs). This project also meets AFT's primary-source verification and physical U.S. manufacturing-footprint requirements.
View full methodology →Why it matters
The automotive context.
Automotive manufacturing is expanding across the United States. New assembly plants, upgrades to long-established factories and a growing base of component suppliers are bringing major investment to the Midwest and Southeast. Some of the country's largest manufacturing campuses are now under development in the South, linking vehicle production with new regional supply chains.
Project record
At a glance
- Company
- Pirelli
- Industry
- Automotive
- Location
- Rome, Georgia
- Investment
- $1.20B
- Permanent jobs announced
- 1,000
- Status
- Announced
- Announced
- Sep 22, 2026
- Expected opening
- 2033
- Added to tracker
- Sep 25, 2026
Sources
Official references
- Pirelli board approves ~$1 billion U.S. multi-year investment plan (Sept 22, 2026) https://press.pirelli.com/pirelli-board-of-directors-majority-approves-us-multi-year-investment-plan-of-approximately-1-billion/
- Georgia.org: Pirelli to invest $1.2 billion in Georgia expansion https://georgia.org/press-releases/2026/pirelli-invest-12-billion-georgia-expansion
Related
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In Georgia
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