With $1.2 billion in facility-specific investment and 1,000 permanent operating jobs announced, this project clears both of AFT's qualifying thresholds ($100 million in facility-specific investment OR 100 permanent operating jobs). It is also confirmed by official public sources and involves a physical manufacturing facility in the United States.
View full methodology →The automotive context.
Automotive manufacturing is expanding across the United States. New assembly plants, upgrades to long-established factories and a growing base of component suppliers are bringing major investment to the Midwest and Southeast. Some of the country's largest manufacturing campuses are now under development in the South, linking vehicle production with new regional supply chains.
At a glance
- Company
- Pirelli
- Industry
- Automotive
- Location
- Rome, Georgia
- Investment
- $1.20B
- Permanent jobs announced
- 1,000
- Status
- Announced
- Announced
- Sep 22, 2026
- Expected opening
- 2033
- Added to tracker
- Sep 25, 2026
Official references
- Pirelli board approves ~$1 billion U.S. multi-year investment plan (Sept 22, 2026) https://press.pirelli.com/pirelli-board-of-directors-majority-approves-us-multi-year-investment-plan-of-approximately-1-billion/
- Georgia.org: Pirelli to invest $1.2 billion in Georgia expansion https://georgia.org/press-releases/2026/pirelli-invest-12-billion-georgia-expansion
Cite this project
American Factory Tracker. "Rome Tire Manufacturing Plant Expansion — Pirelli, Rome, GA." https://americanfactorytracker.com/projects/pirelli-rome-tire-manufacturing-expansion. Accessed November 4, 2026.
Please also cite the original sources listed above for underlying figures.